oligopoly

« Back to Glossary Index

An oligopoly is a market structure dominated by a small number of large companies. These firms hold significant market power, meaning their business decisions are closely connected to one another.

Key features of an oligopoly:

  • High Market Concentration: A few dominant firms control the majority of the market share.
  • Interdependence: The actions of one firm, such as changing prices, directly impact the success of its competitors.
  • Uncertainty: Companies must constantly predict how their rivals will react to their strategies.
  • Non-price Competition: Instead of just lowering prices, firms compete through marketing, product quality, and brand loyalty.
  • Collusion Potential: Firms may choose to cooperate to set prices (like a cartel) or compete aggressively.

The Kinked Demand Curve Model:

  • If one firm lowers its price, others usually follow, making demand elastic.
  • If one firm raises its price, others often choose not to follow, making demand inelastic.
  • This dynamic often leads to price rigidity, where prices remain stable at a specific point.

Types of Oligopoly: